The relationship between traditional travel agencies website design on customers' e-loyalty / Mazlina Mahdzar ... [et al.]
The website for a traditional travel agency is important as it is assumed that customers make purchases through a travel agency website, they trust for their tourism products and services. A pleasant website design may lead the online customers to continue to be loyal. This leads to the purpose of t...
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Faculty of Business and Management,
2022-12.
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