Women preference towards purchasing fashion and beauty products through e-Commerce in Selangor / Abdul Arif Abdul Ghafar, Ainun Nadzirah Mahmood and Zubaidah Zahiruddin
Substantial rise in internet access and e-Commerce is a tendency for people to purchase online. Malaysia has become one of the fastest growing in emerging e- commerce markets in Southeast Asia. With the emergence of big e-commerce firms, this somehow reflects that Malaysian women consumers are quite...
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Asıl Yazarlar: | Abdul Ghafar, Abdul Arif (Yazar), Mahmood, Ainun Nadzirah (Yazar), Zahiruddin, Zubaidah (Yazar) |
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Materyal Türü: | Kitap |
Baskı/Yayın Bilgisi: |
Faculty of Business and Management,
2023-06.
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Konular: | |
Online Erişim: | Link Metadata |
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