Reflecting customers' innovativeness and intention to adopt islamic banking in Nigeria / Ahmad Muhammad Gumel and Mohammad Azmi Othman
The primary objectives of this study are to investigate the relationship between consumer innovativeness and customers' intention to adopt Islamic banking (2) to investigate the role of consumer innovativeness in relationship between attitudes, social influence, perceived behavioural control an...
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Format: | Book |
Published: |
Faculty of Business Management,
2013.
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Online Access: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
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A1234.567 |
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Copy 1 | Available |