कवर छवि

A bibliometric analysis of customer engagement research in the hospitality and tourism industry / Purva Kansal and Shipra

Over the past few years, customer engagement (CE) has emerged as an important concept in the marketing discipline. Despite the voluminous literature on the area in the hospitality and tourism (H&T) industry, there is a lack of studies that provide a structure to the existing literature, and as a...

पूर्ण विवरण

में बचाया:

ग्रंथसूची विवरण
मुख्य लेखकों:	Kansal, Purva (लेखक), Shipra, (लेखक)
स्वरूप:	पुस्तक
प्रकाशित:	Faculty of Hotel & Tourism Management, Universiti Teknologi MARA, 2023-06.
विषय:	Article PeerReviewed
ऑनलाइन पहुंच:	Link Metadata
टैग:	टैग जोड़ें कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!

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