Exploring the significance of Malaysian consumers' intentions to purchase green products / Zahoor Ur Rehman, Noor Aslinda Abu Seman and Amran Harun

The trend toward environmental sustainability is already gaining traction, and it is becoming more common in developed and developing countries. Consumers are becoming more aware of sustainability's importance and making more conscious choices about the products they purchase. The Malaysian Gov...

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Asıl Yazarlar: Ur Rehman, Zahoor (Yazar), Abu Seman, Noor Aslinda (Yazar), Harun, Amran (Yazar)
Materyal Türü: Kitap
Baskı/Yayın Bilgisi: Universiti Teknologi Mara, Selangor: Puncak Alam Campus: Faculty of Business and Management, 2023-12.
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Online Erişim:Link Metadata
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