The transformative role of artificial Intelligence in the event management industry / Abdul Hamid Abdul Halim, Norol Hamiza Zamzuri and Ayu Rohaidah Ghazali
This opinion paper explores the burgeoning influence of Artificial Intelligence (AI) within the event management industry. AI has emerged as a powerful tool, offering innovative solutions for event planning, execution, and attendee engagement. This paper provides a comprehensive overview of AI'...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Published: |
Universiti Teknologi Mara, Selangor: Puncak Alam Campus: Faculty of Business and Management,
2023-12.
|
| Subjects: | |
| Online Access: | Link Metadata |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|