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The transformative role of artificial Intelligence in the event management industry / Abdul Hamid Abdul Halim, Norol Hamiza Zamzuri and Ayu Rohaidah Ghazali

This opinion paper explores the burgeoning influence of Artificial Intelligence (AI) within the event management industry. AI has emerged as a powerful tool, offering innovative solutions for event planning, execution, and attendee engagement. This paper provides a comprehensive overview of AI'...

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Bibliografische gegevens
Hoofdauteurs:	Abdul Halim, Abdul Hamid (Auteur), Zamzuri, Norol Hamiza (Auteur), Ghazali, Ayu Rohaidah (Auteur)
Formaat:	Boek
Gepubliceerd in:	Universiti Teknologi Mara, Selangor: Puncak Alam Campus: Faculty of Business and Management, 2023-12.
Onderwerpen:	Article PeerReviewed
Online toegang:	Link Metadata
Tags:	Voeg label toe Geen labels, Wees de eerste die dit record labelt!

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