Brand Satisfaction Toward Repurchase Intention With Affective Commitment And Continuence Commitment As Mediator Variables

The main purpouse of this study to examined the extent to which afective comitment and continuence commitmet serve as mediator of brand satisfactionrepurchase itention relationship. This study replicated from (Fullerton 2005) entitled the impact of brand commitmen on loyalty to retail service brands...

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Detaylı Bibliyografya
Asıl Yazarlar:	Mahardika, Pamula (Yazar), , Dr. Agus Anton Setiawan, S.E., M.Si (Yazar)
Materyal Türü:	Kitap
Baskı/Yayın Bilgisi:	2013.
Konular:	Thesis NonPeerReviewed
Online Erişim:	Connect to this object online
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

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