Pengaruh Harga, Iklan, dan Citra Merek (Brand Image) Terhadap Keputusan Pembelian Smartphone Android Samsung Galaxy Series (Studi Kasus Pada Mahasiswa Fakutas Ekonomi dan Bisnis UMS)

The development of time and increasing needs of communication causing smartphone business industry more challenging. Samsung is one of companies engaged in electronics production sector one of it's production is smartphone. The number of smartphone industry competition causing increasingly dive...

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Detaylı Bibliyografya
Asıl Yazarlar: Prakoso, Luqman Arif (Yazar), , Dra. Chuzaimah, M.M (Yazar)
Materyal Türü: Kitap
Baskı/Yayın Bilgisi: 2015.
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3rd Floor Main Library

Detaylı Erişim Bilgileri 3rd Floor Main Library
Yer Numarası: A1234.567
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