Pengaruh Harga, Iklan, Dan Kualitas Produk Terhadap Keputusan Pembeliaan Kartu Seluler Indosat Mentari Studi Kasus Pada Universitas Muhammadiyah Surakarta

The aim of this study was to determine the influence of advertising, pricing, and product quality on purchasing decisions. The population in this study is a university student surakarta especially in economics and business. The sample in this study was 100 people who have and are using a mobile card...

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Main Authors: Nugroho, Roman (Author), , Drs. Sujadi, M.M (Author)
Format: Knjiga
Izdano: 2015-06-06.
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3rd Floor Main Library

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Signatura: A1234.567
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