Pengaruh Produk, Kualitas Pelayanan, Lokasi, Promosi, dan Harga Terhadap Keputusan Pembelian Pada Pasar Swalayan Surya Jaya

This research was conducted in Karanganyar and has the purpose to analyze the influence of Product, Quality Service, Location, Promotion, and Price on purchasing decisions. This research is descriptive quantitative research using questionnaires as a means of collecting data were analyzed using SPSS...

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Auteurs principaux: Rismahendra, Muhammad Abrar (Auteur), , Dra. Wafiatun Mukharomah, S.E.,M.M (Auteur)
Format: Livre
Publié: 2016.
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3rd Floor Main Library

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