Analisis pengaruh store atmosphere, merchandising, promosi, dan pelayanan ritel terhadap Impulse buying pada laris toserba Dan swalayan di klaten
This study aimed to analyze the effect of store atmosphere, merchandise, promotions and services to impulse buying at Laris Supermarkets department stores and Supermarkets in Klaten. This study was quantitative research. This research was conducted in the district of Klaten demgam retrieving objects...
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Main Authors: | Jayanto, Dwi (Author), , Dra. Wafiatun Mukharomah, MM (Author) |
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Format: | Book |
Published: |
2016.
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Subjects: | |
Online Access: | Connect to this object online |
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