Pengaruh Kualitas Pesan, Daya Tarik, Frekuensi Penayangan, Iklan Televisi Indomie

This study aimed to examine the effect of the message quality, attractiveness, frequency of advertising on ad effectiveness Indomie both prasial and simultan.Sampel in this study were students of Muhammadiyah University of Surakarta amounting to 90 respondents. The sampling technique preformance thi...

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Bibliographic Details
Main Authors: Ahmad Syarif, Handi (Author), , Ahmad Mardalis, SE.,MBA (Author)
Format: Book
Published: 2016-08-11.
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available