Pengaruh Brand Image, Brand Awareness Dan Brand Trust Terhadap Brand Loyalty Konsumen Air Mineral Merek Aqua Pada Mahasiswa Universitas Muhammadiyah Surakarta

• Hoofdauteurs: Prasetya, Diar Skriptian Eko (Auteur), , Kussudiyarsana, S.E., M.Si (Auteur)
• Formaat: Boek
• Gepubliceerd in: 2016.
• Onderwerpen: Thesis; NonPeerReviewed
• Online toegang: Connect to this object online

This aims of this study is to determine the effect of brand image, brand awareness ,and brand trust toward brand loyalty of bottled water products brand AQUA. This research is quantitative. This research is conducted on consumers of bottled water brand AQUA in Muhammadiyah University of Surakarta st...