Pengaruh Kepercayaan, Kemudahan, Manfaat Dan Resiko Terhadap Minat Pembeli Untuk Menggunakan Sistem E-Commerce (Studi Empiris Pada Mahasiswa Program Studi Akuntansi Fakultas Ekonomi Dan Bisnis Universitas Muhammadiyah Surakarta)

The purpose of this research to examine and analyze the influence of trust, ease of use, usefulness and risk on the buyers interest to use e-commerce system.The amount of the sample in this research is 99 students. The sampling techniques in this research uses purposive sample method. The data analy...

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Main Authors: Utami, Amalia Dwi (Author), , Drs. Agus Endro Suwarno, M.Si (Author)
Format: Book
Published: 2017.
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3rd Floor Main Library

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Call Number: A1234.567
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