PENGARUH BAURAN PEMASARAN (MARKETING MIX) TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA RESTO CAFE ROEMAH NENEK

• Hoofdauteur: Mayranti Nur Azma Azhar, - (Auteur)
• Formaat: Boek
• Gepubliceerd in: 2009-08-22.
• Onderwerpen: Thesis; NonPeerReviewed
• Online toegang: Link Metadata

This research has a purpose to identify the impact of marketing mix (product, price, promotion and place) toward consumer buying decision at Resto Café Roemah Nenek. The research methods applied in this research are descriptive method and verification. Samples are chosen using accidental random samp...