ANALISIS DAYA SAING BANDUNG SEBAGAI DESTINASI WISATA MELALUI MEMORABLE TOURIST EXPERIENCE (MTE) DAN CUSTOMER-BASED BRAND EQUITY FOR TOURIST DESTINATION (CBBETD)
Competition among tourism destinations has become increasingly severe. It is a challenge for all destination managers to continuously improve their competitiveness in the form of comparative and competitive advantage. In creating a competitive destination, there are two things that must be taken int...
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Main Author: | Yuniawati, Yeni (Author) |
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Format: | Book |
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2013-12-03.
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Online Access: | Link Metadata |
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