PENGARUH HALAL LABEL DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN WARDAH PADA GENERASI-Z
This research is based on the phenomenon of cosmetic industry in Indonesia that is increasing globally and nationally, as well as the dominance of Gen Z as a population in Indonesia as much as 27.94% of the population that uses cosmetic products in their daily lives, especially Wardah. The huge esca...
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Format: | Book |
Published: |
2022-01-21.
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Online Access: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
Call Number: |
A1234.567 |
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Copy 1 | Available |