PENGARUH LINE EXTENSION TERHADAPEKUITAS MEREK: Survei pada Pelanggan Produk Makanan Ringan Merek Gery di Sekolah Menengah Atas (SMA)/Sederajat di Kecamatan Pacet Kabupaten Bandung

Competition increased of the food industry this can be seen from the increasing number of food products offered to consumers. In 2009 food and drink industry increased by 17.5% from 2008. Competition in the product snack food that the higher the demand the company to find out the brand equity it has...

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Main Author: Dini Sri Wahyuni, - (Author)
Format: Book
Published: 2010-11-22.
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3rd Floor Main Library

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Call Number: A1234.567
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