PENGARUH KREDIBILITAS CELEBRITY ENDORSER BTS DALAM IKLAN TOKOPEDIA TERHADAP LOYALITAS PELANGGAN: Survei Pada Followers Akun Instagram Tokopedia

Tokopedia is a marketplace from Indonesia that was founded in 2009. Tokopedia is an online intermediary between sellers and buyers. In promoting itself as a marketplace, Tokopedia uses celebrity endorsers BTS in their advertisements. This is because Tokopedia considers that the career path, vision,...

Full description

Saved in:
Bibliographic Details
Main Author: Ismi Nurhayati, (Author)
Format: Book
Published: 2021-01-15.
Subjects:
Online Access:Link Metadata
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Link Metadata

3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available