ANALISIS PENGARUH EKUITAS MEREK TERHADAP KEPUTUSAN PEMBELIAN PRODUK LAPTOP ACER
This research belongs to the type of quantitative research with the aim of analyzing and proving the influence of the variables of brand awareness, brand association, perceived quality and brand loyalty partially and together on purchasing decisions for Acer laptop products. The population of this s...
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| Format: | Book |
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2021-07-08.
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| Online Access: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |