ANALISIS PENGARUH HARGA, KUALITAS PRODUK DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PADA MARKETPLACE SHOPEE

This research uses a quantitative descriptive method that is carried out on the Shopee marketplace. The purpose of this research is to find out and prove whether purchasing decisions on the Shopee marketplace are influenced by Price, Product Quality and Promotion. The population in this study were s...

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Main Author: Rizky Dwijantoro, (Author)
Format: Book
Published: 2021-07-14.
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3rd Floor Main Library

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