PEMBELIAN IMPULSIF PADA E-COMMERCE SHOPEE (Studi pada Konsumen Shopee di Jakarta Selatan)

Competition in the e-commerce world is growing and fierce. Every time e-commerce give offers and offers to interst consumer. So, consumer choose a place to shop especially Shopee Indonesia. The purpose of this study is to know and analysis the effect of sales promotion, product quality and electroni...

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Main Author: Simon Tumanggor, (Author)
Format: Book
Published: 2021-07-13.
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3rd Floor Main Library

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