PENGARUH KUALITAS PRODUK, IKLAN DAN CITRA MEREK TERHADAP MINAT BELI SMARTPHONE OPPO: Studi Pada Wilayah Rw 01 Kelurahan Cinere

This research is a quantitative research that aims to determine the influence product quality, advertising, and brand image on Purchase Intention. The Population in this study the community of Kelurahan Cinere Rw. 01. The sample size was taken by 60 respondents, with non probability sampling method,...

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Main Author: Lestari Fitriani Silaban, - (Author)
Format: Book
Published: 2019-01-08.
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3rd Floor Main Library

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Call Number: A1234.567
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