ANALISIS EMPLOYEE BRAND CITIZENSHIP BEHAVIORPASCA REBRANDING DI BKKBN PUSAT
This study aims to analyze employee brand citizenship behavior post rebranding at BKKBN. Internal communication, employee engagement, and employee brand commitment are variables that used to answer its objective. Data were collected through a quantitative survey from 240 employees, using the SmartPL...
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| Format: | Book |
| Published: |
2022-01-17.
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| Online Access: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |