PENGARUH CITRA MEREK, KUALITAS PRODUK, DAN HARGA TERHADAPKEPUTUSAN PEMBELIAN SMARTPHONE SAMSUNG (Studi Kasus Pada Pengguna Smartphone di Kota Jakarta Timur)

This research model is a quantitative research that aims to determine and prove the effect of Brand Image. Product Quality, and Price on Purchasing Decisions of Samsung smartphones. This study uses the people of east Jakarta as a sample and the number of samples used is 100 respondents with the Non-...

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Bibliographic Details
Main Author: Muhammad Reva Andrian, (Author)
Format: Book
Published: 2022-07-08.
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