ANALISIS BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN PRODUK THE BODY SHOP OUTLET PEJATEN VILLAGE MALL

This research is a quantitative deskriptive research that aims to determine the effect of marketing mix on purchasing decisions. The population in this research were consumers of The Body Shop in Pejaten Village Mall. The sample size was taken by 100 respondents, with accidental sampling method. Dat...

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Main Author: Viona Prameswari Farahnur, - (Author)
Format: Book
Published: 2019-01-07.
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3rd Floor Main Library

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Call Number: A1234.567
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