IMPULSIVE BUYING BEHAVIOR PADA KONSUMEN ONLINE: Studi Fenomenologi Pada Pengguna Aplikasi Shopee

Impulsive buying behavior is a phenomenon that occurs in the daily life of Indonesian people. Especially, adolescents and adults who live in urban areas, they have an impulsive tendency to reach the level of social standards and lifestyle. There are negative impacts of this behavior include, increas...

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Main Author: Sarah Shafira, (Author)
Format: Book
Published: 2022-07-04.
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3rd Floor Main Library

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Call Number: A1234.567
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