ANALISIS LOYALITAS PELANGGAN PADA ASTRA CREDIT COMPANIES DI INDONESIA

The research objective is to analyze the factors that are predictors of customer loyalty from the perspective of promotion and service quality with customer satisfaction as a mediation, then applied to customers of Astra Credit Companies. Quantitative approach is applied in research by establishing...

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Main Author: Joshua Albert Monareh, (Author)
Format: Book
Published: 2022-07-06.
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3rd Floor Main Library

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Call Number: A1234.567
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