PENGARUH GREEN MARKETING, DAN BRAND IMAGE TERHADAP REPURCHASE INTENTION YANG DIMEDIASI KEPUASAN KONSUMEN(STUDI PADA FAST FOOD TOP BRAND 2022)
This study uses a quantitative method with the aim of proving the influence of Green Marketing and Brand Image both directly and indirectly on Repurchase Intention which is mediated by the variable Consumer Satisfaction. This study used 100 respondents from consumers of Fast-Food Top Brand 2022 rest...
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| Format: | Book |
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2022-12-27.
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| Online Access: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |