PENGARUH BRAND IMAGE, IKLAN, DAN E-SERVICE QUALITY TERHADAP KEPUTUSAN PEMBELIAN SHOPEE FOOD JAKARTA(Studi Pada Mahasiswa Pengguna Shopee Food di Jakarta)
This study aims to determine the effect of Brand Image, Advertising, and E-Service Quality on Shopee Food Purchasing Decisions (Study on Shopee food user students in Jakarta). The type of research used is quantitative research using 100 respondents processed using Smart PLS 4.0. The research results...
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Format: | Book |
Published: |
2023-07-06.
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Online Access: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
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A1234.567 |
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Copy 1 | Available |