ANALISIS LOYALITAS PELANGGAN KOPI KENANGAN (STUDI KASUS PADA KONSUMEN KOPI KENANGAN GENERASI Z DI DKI JAKARTA)
This study aims to analyze the factors influencing customer loyalty among Generation Z customers of Kopi Kenangan in DKI Jakarta. The factors examined include product quality, service quality, and sales promotion. The research method employed was non-probability sampling using purposive sampling. A...
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| Format: | Book |
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2023-07-05.
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| Online Access: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |