PENGARUH PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI KEMANFAATAN, DAN PROMOSI TERHADAP KEPUTUSAN PENGGUNAAN SHOPEEPAY

The development of digital technology has triggered the growth of the digital economy through the increased use of various e-wallets. As a result, people have become more selective in choosing the e-wallets they use. This research is a quantitative study aimed at determining the influence of perceiv...

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Main Author: Sadam Taufik, (Author)
Format: Book
Published: 2023-12-12.
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