ANALISIS PENGARUH ELEMEN BRAND IMAGE, SERVICE QUALITY DAN PRODUCT QUALITY TERHADAP INDIHOME CUSTOMER SATISFACTION DI DKI JAKARTA

This study uses a quantitative method with the aim of proving the influence of Brand Image, Service Quality and Product Quality both directly and indirectly on Customer Satisfaction. This study used 100 respondents from consumers of Indihome DKI Jakarta as primary data, and secondary data researcher...

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Main Author: Rima Firmaya Sari, (Author)
Format: Book
Published: 2023-12-11.
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3rd Floor Main Library

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