KEMAMPUAN PEMASARAN DIGITAL, DIMEDIASI PENGGUNAAN CHATBOT UNTUK MENINGKATKAN MANAJEMEN HUBUNGAN PELANGGAN (CRM) DI SEKTOR ASURANSI JIWA

This research explores the role of several marketing elements, including Chatbot, Content Marketing, Online Advertisement, and Usage of Social Media, in managing customer relationships (CRM) in insurance companies after the COVID-19 pandemic. .Data was obtained through a questionnaire. The total sam...

Full description

Saved in:
Bibliographic Details
Main Author: Afif Deni Irawan, (Author)
Format: Book
Published: 2024-01-23.
Subjects:
Online Access:Link Metadata
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Link Metadata

3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available