ANALISIS PENGARUH HARGA, PROMOSI DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN PADA TIKET.COM

This study uses quantitative descriptive methods conducted on respondents who have made purchases at Tiket.com. the purpose of this study was to determine whether price, promotion and lifestyle influence purchasing decisions. Tiket.com is a company that has a focus on a web and application with onli...

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Main Author: Frista Giovinda, (Author)
Format: Book
Published: 2020-07-06.
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3rd Floor Main Library

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Call Number: A1234.567
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