PENGARUH CITRA MEREK, GAYA HIDUP, DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN IPHONE (Studi Kasus pada Konsumen Renan Store)

This research is about iPhone purchase decisions using quantitative descriptive methods performed on the iPhone. iPhone is a line of smartphones designed and marketed by Apple Inc. The iPhone uses Apple's iOS mobile phone operating system known as the "iPhone OS". The purpose of this...

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Main Author: Hanifah Luthfiana, (Author)
Format: Book
Published: 2021-02-03.
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3rd Floor Main Library

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Call Number: A1234.567
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