Search Results - María Pilar Martínez Ruiz

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    Determinantes de la experiencia de cliente en e-servicios: el caso de las universidades virtuales by Alicia Izquierdo Yusta, Ana Isabel Jiménez Zarco, Inés González González, María Pilar Martínez Ruiz

    Published 2018
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    From Consumer Experience to Affective Loyalty: Challenges and Prospects in the Psychology of Consumer Behavior 3.0 by Monica Gomez-Suarez

    Published 2018
    Other Authors: “…Maria Pilar Martinez-Ruiz…”
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