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Masterpieces of Swiss Entrepreneurship Swiss SMEs Competing in Global Markets /

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This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Based upon in-depth documentation and analysis of 36 Swiss companies over their entire history, an expert team of authors presents several pa...

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Detalles Bibliográficos
Main Authors: Jeannet, Jean-Pierre (Author), Volery, Thierry (Author), Bergmann, Heiko (Author), Amstutz, Cornelia (Author)
Autor Corporativo: SpringerLink (Online service)
Formato: Electrónico eBook
Idioma:inglés
Publicado: Cham : Springer International Publishing : Imprint: Springer, 2021.
Edición:1st ed. 2021.
Subjects:
Strategic planning.
Leadership.
Family-owned business enterprises.
International business enterprises.
Business Strategy and Leadership.
Family Business.
International Business.
Acceso en liña:Link to Metadata
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