Strategic Marketing in the Global Forest Industries

The forest industry is increasingly global and every marketer of forest products should have a global perspective. As a natural resource-based industry, the forest industry has an especially high profile role in environmental protection and is increasingly involved in climate change mitigation and m...

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Bibliographic Details
Main Authors: Hansen, Eric (Author), Juslin, Heikki (Author)
Format: Electronic eBook
Language:English
Published: Corvallis, Oregon Oregon State University 2018.
Edition:Third Edition
Series:Open textbook library.
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3rd Floor Main Library

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Call Number: A1234.567
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