Fashion Myths A Cultural Critique (translated by John Irons)
Besides products and services multinational corporations also sell myths, values and immaterial goods. Such 'meta-goods' (e.g. prestige, beauty, strength) are major selling points in the context of successful marketing and advertising. Fashion adverts draw on deeply rooted human values, i...
-д хадгалсан:
| Үндсэн зохиолч: | |
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| Формат: | Цахим Номын бүлэг |
| Хэл сонгох: | англи |
| Хэвлэсэн: |
Bielefeld, Germany
transcript Verlag
2013
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| Цуврал: | Kultur- und Medientheorie
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| Нөхцлүүд: | |
| Онлайн хандалт: | DOAB: download the publication DOAB: description of the publication |
| Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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