Geschlechtsdiskriminierende Wirtschaftswerbung Zur Rechtmäßigkeit eines Verbots geschlechtsdiskriminierender Werbung im UWG

• 1. autor: Völzmann, Berit (auth)
• Format: Elektroniczne Rozdział
• Wydane: Nomos Verlagsgesellschaft mbH & Co. KG 2015
• Seria: Schriften zur Gleichstellung
• Hasła przedmiotowe: Allgemeine Grundlagen des Rechts; Rechtsmethodik; Methodenlehre
• Dostęp online: DOAB: download the publication; DOAB: description of the publication

Since the 1970s sexism in advertising has been the subject of many political and social discourses as well as the reason for social-scientific research. For the first time, the problem is analysed thoroughly in its legal dimensions. Based on social-scientific research and a critical analysis of the...