Promotion and Marketing Communications
This edited Promotion and Marketing Communications book is an original volume that presents a collection of chapters authored by various researchers and edited by marketing communication professionals. To survive in the competitive world, companies feel an urge to achieve a competitive advantage by...
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| Outros Autores: | , |
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| Formato: | Recurso Electrónico Capítulo de Livro |
| Idioma: | inglês |
| Publicado em: |
IntechOpen
2020
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| Assuntos: | |
| Acesso em linha: | DOAB: download the publication DOAB: description of the publication |
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