The Concept of Alliance as an Image and Positioning Instrument for Institutions of Higher Learning
<span>The present work provides a foundation for the concept of alliance which includes the ability of this to foster the university's societal position as based on public perception of the institution. Accordingly, the work briefly addresses the development of the university's colla...
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| Main Authors: | , |
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| Format: | Book |
| Published: |
Universidad Autónoma de Baja California,
2004-05-01T00:00:00Z.
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| Subjects: | |
| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |