Manufacturers' Benefits from Their Cooperation with Key Retailers in the Context of Business Models: A Cluster Analysis

The aim of this study is to examine if, among consumer durable goods' manufacturers operating in Poland, clusters could be distinguished in terms of the strength of benefits obtained from their cooperation with the key retailer. Also, this article aims to verify if these clusters could be diffe...

Full description

Saved in:
Bibliographic Details
Main Authors: Marzanna Witek-Hajduk (Author), Tomasz Marcin Napiórkowski (Author)
Format: Book
Published: International School for Social and Business Studies, 2017-06-01T00:00:00Z.
Subjects:
Online Access:Connect to this object online.
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Connect to this object online.

3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available