Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China
Guided by framing theory, this three-phase mixed-methods study explored (a) how Chinese government-sponsored newspapers frame HIV and (b) framing effects on people's HIV beliefs. A content analysis of two government-sponsored newspapers and a survey of 210 readers showed discrepancies in frame...
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| Materiálatiipa: | Girji |
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Frontiers Media S.A.,
2023-08-01T00:00:00Z.
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