The Loyalty of older people in fitness centers: Managing customers for physical activity programs
The fitness centers are now places where partners perform «controlled» physical activity, which improves their physical and mental state, and where they socialize with other partners of all ages. These centers have been typically managed by people without training in this subject and with the only i...
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Main Authors: | Jerónimo García Fernández (Author), Francisco Pires Vega (Author) |
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Format: | Book |
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FEADEF,
2010-01-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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