An empirical study on key factors affecting user engagement in a gamified team building environment

This paper presents a study on data retrieved from a gamified team building application, which promotes employees' joint sport activities. The aim of this work is to identify and evaluate behavior usage patterns, and user engagement indicators based on interaction data gained from the applicati...

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Päätekijät: Szabina Fodor (Tekijä), Balázs Balázs (Tekijä)
Aineistotyyppi: Kirja
Julkaistu: Serious Games Society, 2020-09-01T00:00:00Z.
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