Internal Marketing Activities in Educational Hospitals of Yazd, Iran
Background: Internal marketing is defined as "the process of attracting, developing, motivating, and retaining the qualified employees through job-products that satisfy their needs". Internal marketing practices in hospital make a positive work environment, which in turn, leads to the prov...
Saved in:
| Main Authors: | , , , |
|---|---|
| Format: | Book |
| Published: |
Shahid Sadoughi University of Medical Sciences,
2019-12-01T00:00:00Z.
|
| Subjects: | |
| Online Access: | Connect to this object online. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|