Psychological factors affecting customers' retention in corporate electronic banking services

• Auteurs principaux: Ahmad Khosravi (Auteur), Vahid Nasehifar (Auteur), Tohfeh Ghobadi Lamuki (Auteur), Alireza Eslambolchi (Auteur), Hossein Hajibabaei (Auteur)
• Format: Livre
• Publié: Shahid Beheshti University of Medical Sciences, 2024-04-01T00:00:00Z.
• Sujets: article
• Accès en ligne: Connect to this object online.

Background: Loyal customers are valuable for organizations; customer loyalty has a positive effect on the profit and income of the organization. Thus, the purpose of this study was to look into the psychological aspects of corporate electronic banking services that have an impact on client retention...